dreaming of stationery

So the dream was always to become a stationery + invitation designer. I love, love, love paper and of course have been a designer and art director for so many years it seemed like a no brainer. But, every time I thought "now's the time!" something else seemed to get in the way. So, now seems to be yet another "now's the time" type of opportunity. So, what do you think?

Should I call the paper line Raspberry Prairie? Will it work in a retail environment? Am I better off going straight to etsy? Will I be able to do non-personalized, as well as personalized items? Can my dream spin into reality?

Do you have a dream? How did you make it come true?